NEW BERMA WEBSITE

Well the day has finally come, our new site is done and live!! After 2 months of hard work our team has finished the site and gave it a whole new look and feel. The shopping cart is easier to navigate and more organized, we have a live bi-weekly update of our athlete list, which is huge for our enormous athlete list and we added a handful of new features. We are stoked on the years of support and look forward to your input, have fun!!!

DROPPED OUR SKATE DECK PRICES...ENJOY

Here at Berma we get emails all day asking about our new skate decks and prices. We normally price our skate decks at $51.99, we decided to help out our supporters and drop the price to $34.99!! We understand it gets tuff after snapping a deck to go drop $51 on a new deck, that's why we dropped all decks prices. We even added 4 new decks to our arsenal. Remember we love input so don't be afraid to shoot us an email about any product we sell. Thanks For The Support!!!

2013 SPRING LINE

Spring is pretty much here!! The local mountains have closed for the season and the Spring Break has started. We have decided to kick off this Spring with a bang, adding a grip of new designs to our line. Berma has been fortunate enough to reach 5 years of being in business last year and will be here for another 20. This year has already been amazing with our supporters and athletes, we can't wait for actual Summer to start. Our new site should be up in running in the next couple months stayed tuned.....

FIRST ANNUAL T-SHIRT DESIGN CONTEST

Yes it's true Berma is having there first Annual T-Shirt Art Contest!! We're looking for the next talented artist within our Berma following, is that you? Whether your a freelance artist or an athlete with a good idea make sure to send it in. The winner gets $100 in free Berma gear with a chance to win a guest spot in our spring line. Stay tuned for the winner and look froward to seeing you ideas.......

2012/2013 FALL LINE UP

If you haven't already checked out our 2012/2013 Fall Line here's a quick preview of whats out:

Spring is right around the corner and Berma has added a few new products to our spring line. Get ready for new boardy's, beach towels, tank tops and all new t-shirt line, plus more to come...... We at Berma are stoked to be in business for our fifth consecutive year and are here to stay!! We are truly known for our core following and unique designs unlike our competition trying to make a quick buck!! Stay Tuned!

BERMA UPDATE OF WHAT'S TO COME....

First day of summer was Wednesday, June 20, 2012 and we decided to kick it off with 2 new designs and 4 lanyards! Berma has been busy all spring designing and expanding our line, expect new design every 2 weeks till Fall!!! We are super excited to hit our 4th year of being in business, with the support from all of you of course!! We have big things in the works for this summer and fall. Expect to see Berma explode with new designs, riders and of course our new Metal Collaboration Series which includes great bands like Unearth, Straight Line Stitch and Hero and Error!! Here is a little sneak preview......

ON THE ROAD W/ ROCKSTAR MAYHEM & UPROAR!

Here at Berma we had quite an adventure ahead of us as we toured the west coast dates for Rockstar's Mayhem & Uproar festivals. Both festivals featured current sponsored acts from the Berma family. Mayhem featured Berma heavyweights UNEARTH who happened to be headlining the Jagermeister stage, as well as the Jagermeister stage opener STRAIGHT LINE STITCH who was also touring with the fest. As for Uproar, the Best Buy Battle Of The Bands winner for Southern California happened to be Berma's own JAHMBI who battled it out for months to win the position on the festival. It was a proud summer for Berma to attend these festivals knowing how much support we would receive on the forefront.

Mayhem all started on the 9th of July, and come to find out this date would be right here in Berma's backyard at the San Manuel Amphitheater. Not only was the music brutal but so was the weather. The sun was beating down on everyone who attended... but you couldnt see any remorse as the fans cheered and through up the horns for some of scenes most admired groups. By the end of the night we all knew it was a great success... seeing the start of the tour really gave us a heads up for things to come. As we followed and set up shop for the remaining dates on the west coast, we saw the bands get more and more lively onstage. We received remarkable amounts of support from concert goers and fans of our bands. It made a huge impact on us at Berma, enough to where you can expect to see us again next year!

Uproar fest this year was somewhat similar to what Berma experienced with Mayhem... except for it starting on the west coast. Berma jumped on the California dates for the close of this years festival, starting in San Diego and ending at the Shoreline Amphitheater in Mountain View. Allthough the music and crowds were more mundane compared to Mayhem, we still received unimaginable amount of support and love from everyone. Even after the days of driving, late nights & early mornings... seeing the support at our booth was worth every mile and hour lost of sleep.

Please visit these links, show support and take a listen to the talent that was featured on this years Rockstar Mayhem & Uproar festivals... We are proud to have them part of the family here at Berma.

UNEARTH
http://www.Unearth.tv
STRAIGHT LINE STITCH
http://www.facebook.com/StraightLineStitch
JAHMBI
http://www.facebook.com/jahmbi

WINNERS ANNOUNCED MS2011

We would like to thank all the girls involved in this years search. It was a huge success and we are proud to announce that over the 2 week timespan in which the voting took place, a huge 4,524 votes were placed! We are extremely proud of the girls and amazed by the support from friends and family... and not to mention the good sportsmanship.

The winners of the 2011 Model Search are....

Grand Prize Winner:

BRIANNA - Riverside, CA

Runner Up Winner:

KATIE - Riverside, CA

Congradulations Girls!


Below are the voting results for each round:

ROUND #1
TOTAL VOTES: 2,221

TOP 10:
Brianna - Riverside, CA 285 12.83%
Traychiea - Port Saint Lucie, FL 188 8.46%
Kristen - Riverside, CA 162 7.29%
McKenzie - Rancho Cucamonga, CA 155 6.98%
Jessica - Riverside, CA 129 5.81%
Sachelle - Cody, WY 115 5.18%
Mistee - Hesperia, CA 113 5.09%
Caitlin - Valley Village, CA 103 4.64%
Alexandria - La Verne, CA 95 4.28%
Katie - Riverside, CA 82 3.69%

Elizabeth - Victorville, CA 77 3.47%
Jordan - Rancho Cucamonga, CA 76 3.42%
Brandie - Riverside, CA 63 2.84%
Jessica - Fontana, CA 51 2.3%
Betty - Riverside, CA 44 1.98%
Maggie - Ontario, CA 44 1.98%
Lynn - San Bernardino, CA 40 1.8%
Amber - Athens, OH 38 1.71%
Arianna - Riverside, CA 37 1.67%
Karly - Port Saint Lucie, FL 34 1.53%
Josylou - Port Saint Lucie, FL 27 1.22%
Michelle - Pomona, CA 26 1.17%
Stephanie - Chico, CA 26 1.17%
Malia - Victorville, CA 25 1.13%
Andrea - Miami, FL 20 0.9%
Caitlin - Temecula, CA 17 0.77%
Nickie - Yucaipa, CA 17 0.77%
Madellyn - Ontario, CA 13 0.59%
Ashlen - Moreno Valley, CA 9 0.41%
Kelsey - Melbourne, FL 9 0.41%
Alyssa - Perris, CA 8 0.36%
Tawnya - Ontario, CA 8 0.36%
Tina - Oxnard, CA 8 0.36%
Ashley - Apple Valley, CA 7 0.32%
Elizabeth - Calimesa, CA 7 0.32%
Kelly - Huntington Beach, CA 6 0.27%
Lizeth - Fontana, CA 6 0.27%
Natalie - San Bernardino, CA 6 0.27%
Nicole - Redlands, CA 6 0.27%
Joanna - Perris, CA 5 0.23%
Birdie - Jupiter, FL 4 0.18%
Karla - Rialto, CA 4 0.18%
Laura - Victorville, CA 4 0.18%
Marilyn - Fontana, CA 4 0.18%
Ashley - Vero Beach, FL 3 0.14%
Cherie - Fontana, CA 3 0.14%
Monique - Ontario, CA 3 0.14%
Danielle - Riverside, CA 2 0.09%
Hennessy - Riverside, CA 2 0.09%
Nitaya - Ontario, CA 2 0.09%
Julie - San Bernardino, CA 1 0.05%
Melody - Fontana, CA 1 0.05%
Rachel - Hemet, CA 1 0.05%
Ashley - Vero Beach, FL 0 0%
Jennifer - Riverside, CA 0 0%
Mara - Victorville, CA 0 0%
Stefanie - Riverside, CA 0 0%



ROUND #2
TOTAL VOTES: 2,303

Brianna - Riverside, CA 424 18.41%
Katie - Riverside, CA 285 12.38%
Traychiea - Port Saint Lucie, FL 282 12.24%
Mistee - Hesperia, CA 259 11.25%
Kristen - Riverside, CA 254 11.03%
Alexandria - La Verne, CA 196 8.51%
McKenzie - Rancho Cucamonga, CA 188 8.16%
Jessica - Riverside, CA 166 7.21%
Caitlin - Valley Village, CA 146 6.34%
Sachelle - Cody, WY 103 4.47%

2011 MODEL SEARCH BEGINS!

Thanks to last years overwhelming turnout we are once again hosting our now annual model search contest, containing female residents from across the United States & Canada. With over 60+ registered potential, upcoming or soon to be models the stakes have never been higher! Due to BERMA's recent success in the action sports & music scene, we were able to sign a distribution deal landing Berma in new markets all across CANADA and soon to announce territories overseas... So again, the stakes have never been higher! The contest is split into two (2) rounds. Round #1 begins 6/6/2011 @ 9:00 PM PST and ends 6/13/2011 @ 9:00 PM PST.. This first round contains every registered model who signed up for the contest. Round #2 contains the top 10 voted for models of round #1 and begins 6/14/2011 @ 9:00 PM PST and ends 6/21/2011 @ 9:00 PM PST in which BERMA will announce its Grand Prize winner and Runner-Up. Last years winners: Alicia Montgomery & Janel Valencia can atest to the level of comfort, promotion and professionalism in winning such a contest with Berma. Once again this years winners will receive modeling contracts, free clothing and much more.

This year we have started something new, instead of voting on our website (bermaclothing.com) like in previous years... this years Model Search will be held on the official BERMA facebook page. Additionally, instead of being able to select just 1 model each time you vote, for this first round we have upped the stakes to 5 models per VOTE! But once again, voters are only allowed to cast votes once an hour.

So for the next two weeks be sure to visit this link (http://www.facebook.com/bermaclothing?sk=app_208199102531641) and vote for your favorite models!!!

LIMITED EDITION "OSAMA GOT PWNED!" T-SHIRT.

Osama Bin Laden... the Founder of Al-Qaeda, was killed in a military attack in Pakistan May 1st, 2011. He was not only the #1 fugative on the FBI's most wanted list but also #1 on the WORLDS TOP 10 MOST WANTED. For all citizens of the US, the devastation caused by the acts on September 11, 2001 not only brought this nation together but united this great country and the rest of the world in accordance to abolish terrorism. And after 10 long years of searching for Osama Bin Laden, whom some claim to be the best "hide and go seek" player of all time, was finally killed. And to commemorate this great day for the USA and the rest of the World, BERMA designed a special "OSAMA GOT PWNED!" t-shirt... Pwned (powned), which is new-age slang for "Owned" brings a youthfull and hip aspect to the design so teens and adults of all ages can show their support for the day most of us thought would never come. The t-shirt is will be exclusivly available in Berma's online-store and only available for a limited run. So until you see a "sold out" next to the item grab it while you can and be one of the lucky few who can proudly say... GOTCHA!

CANADA HERE WE COME!!!

Thats right, you heard it correctly! After months of negotiating the terms and agreement we are proud to announce Berma finalized the deal less then 24 hours ago. With this deal, canadian residents should see the brand in local stores within the next few weeks. As a special incentive to our distribution deal we created a special canadian version of our upcoming "United We Stand" spring t-shirt for the occasion. And what a more fitting title for the t-shirt then MAPLE MULISHA! CANADA... HERE WE COME!

BERMA SPOTTED ON CONAN O'BRIEN (TBS)

We received word that during a segment on CONAN titled "Basic Cable Name That Tune" that aired on TBS 3/28/2011, an audience member was clearly shown wearing our "Graveyard" t-shirt from our Fall/Winter release in 2010. Turns out Los Angeles' own JAMESON vocalist Matt Bomb was in the audience that night reppin' the gear. We received numerous phone calls and emails about the spotting, and even word from UNEARTH frontman/vocalist Trevor Phipps which actually was the first to tip us off of the siting. Be sure to check out the video and see if you can spot Berma as well!!

BERMA SPRING 2011 CATALOG NOW ONLINE!

As of this past week, Orange County action sports brand BERMA released its Spring 2011 catalog. As an eco-friendly brand the catalog will be distributed virally online with only a select amount of copies put to print. Being Berma's third year fully operational (established in 2008) they were able to include a wide & large variety of product for this upcoming Spring season. Being a versatile Action Sports brand, their products reach out not only to the action sports community but the music community as well in hopes to crossbreed the action sports & music world.

"Our products not only sell to the fans of the action sports world, but also due to our band sponsorship program we were able to expand out to kids and adults in the hard rock/heavy metal community who before wouldn't have been caught dead wearing these clothing brands," Said James Kuhl, director of operations at Berma. "Now that we have some of there favorite bands of the scene wearing the gear, it now enables them to look at the brand as something acceptable to wear."

Berma's spring line is the result of feedback from sponsored athletes, bands, retailers and the everyday joe who purchased the product. From surveys of what customers all liked and didn't like, to what they would love for the brand to put on a shirt, gave Berma the know how and inspiration for the Spring collection.

View the Spring Catalog Here:
http://www.bermaclothing.com/catalog/2011/Spring.html

HERO IN ERROR SIGNS TO MEDIASKARE RECORDS!

That's right, our lads in Hero In Error (Dublin, Ireland) just signed a record deal with Southern California's own Mediaskare Records! The labels roster consists of acts like AS BLOOD RUNS BLACK, BURY YOUR DEAD & BURNING THE MASSES to name a few. The re-release of HIE's EP "The High Point Of New Lows" (Which you can listen to samples on there Berma website profile) will be released everywhere April 26th, but you can pre-order the EP now with some amazing gear and extras in special bundle options. Listed below is a link where you can find these options and pick up your copy of this amazing ep. Once again, congrats lads! You deserve it!

http://www.merchconnectioninc.com/collections/hero-in-error

PHOTOSHOOT FOR MS2010 WINNERS.

For everyone that hasn't had a chance to check out the New Berma Models Janel and Alicia here you go! As everyone knows we had a Berma model search a couple months ago and these two were the top 2 that came in first and second. I recently met up with them and I must say they were some of the coolest girls yet. We had them meet us at a super remote hidden area that was really really hard to get to, and they were troopers. It happened to be 98 degrees that day and they were true Berma models through the whole day! Were stoked to add you girls! Keep your eyes posted for the Spring shoot coming out soon.

SURFER 'PAUL PUGLIESI" FEATURED IN ACURA COMMERCIAL!

Berma sponsored surfer Paul Pugliesi gained some exposure from competing in the WSA Surf Compition in San Clemente, CA in which the automobile company ACURA sponsors. The commercial features the sureal feel of San Clemente beach here in Southern California along with reactions to the New ACURA TSX from avid beach goers. And not to mention highlights from the WSA compition. You will see Berma stickers plastered all over his surfboard during the commercial at the 11 second mark, and not to mention Paul riding some waves at the 1:50 second mark.

JOIN BERMA FOR THE CATALINA GRAND PRIX

Come join Berma this weekend for great Catalina Grand Prix. The Catalina Grand Prix will give a new generation of riders the chance to participate in what was widely considered one of the most challenging and elite races of the 1950s. The course will span seven miles and encompass a variety of terrain including pavement, rocky cliffs, hills, winding turns and a traditional motocross section.

Due to the lax technical inspection, the 1950s race was considered a “proving ground” for various types of suspensions, engine and frame modifications and special tunings. The Red Bull Catalina Grand Prix will follow its 1950s open class tradition by providing races for a wide variety of engine displacement and skill levels.

WINTER IS JUST AROUND THE CORNER!!!

You heard it correctly, winter is almost here! As it comes to the end of the fall season many are eagerly awaiting first snowfall. So with this being said you must prepair yourself for the cold and icy weather approaching... and it just so happens YOUR IN LUCK!!! Berma is here to SAVE THE DAY! Before you head to the resorts be sure to stock up on our latest Flannels and Zipper Hoodies! And maybe evena Berma beanie or two. Visit our online store today for great deals on winter items.

2010 MODEL SEARCH WINNERS ANNOUNCED!

Congradulations to all of those who made it to the final round. This was a very intense and heavily promoted contest during the last week. We had a total of 3,214 votes just from these 10 girls in round 2 which is AMAZING!!! And not to mention the total of 6,792 votes overall, we couldn't be more proud of all the contestants. But when it came down to the 2 winners the results were clear..

GRAND PRIZE - Alicia from Riverside, CA


RUNNER UP - Janel from San Clemente, CA



Thank you to all those who participated! We will be sending out an email within the next 10 minutes to all those who participated with something special for ALL THE CONTESTANTS. And remember... the 2011 Model Search is just around the corner, and unfortunatly the winners of the 2010 contest cannot enter the 2011 contest.

Again, thank you all for being a part of this contest and good luck!!!


TOTAL VOTES: 3,214

Alicia - Riverside, CA 553
Janel - San Clemente, CA 466
Madellyn - Ontario, CA 443
Sarah - Rancho Cucamonga, CA 310
Kristen - Riverside, CA 309
Yelena - Twentynine Palms, CA 280
Shauna - Fontana, CA 273
Christina - Ontario, CA 243
Michelle - Riverside, CA 214
Alicia - Rancho Cucamonga, CA 123

2010 MODEL SEARCH - Round 1 RESULTS!

TOTAL VOTES FOR ROUND 1 - 3,578

We would like to thank all the girls who were a part of our 2010 Model Search. If you did not make it to the final round don't fret, because our 2011 model search is just around the corner!!! Here are the top 10 most voted for models in round 1...

Alicia - Riverside, CA 412 / Christina - Ontario, CA 188 / Madellyn - Ontario, CA 172 / Janel - San Clemente, CA 168 / Yelena - Twentynine Palms, CA 153 / Shauna - Fontana, CA 152 / Michelle - Riverside, CA 147 / Alicia - Rancho Cucamonga, CA 117 / Kristen - Riverside, CA 117 / Sarah - Rancho Cucamonga, CA 104

Congradulations!


POLL #1 RESULTS - 1,073 VOTES

Christina - Ontario, CA 188
Janel - San Clemente, CA 168
Alicia - Rancho Cucamonga, CA 117
Sarah - Rancho Cucamonga, CA 104
Erica - Garden Grove, CA 55
Elissa - Rancho Cucamonga, CA 53
Jamie - Redlands, CA 48
Taryn - Riverside, CA 47
Symphony - Fallbrook, CA 39
Simone - Moreno Valley, CA 38
Divya - Rancho Cucamonga, CA 20
Jessica - Placentia, CA 20
Chelsey - Moreno Valley, CA 20
Alicia - Chino Hills, CA 19
Lindsay - Yucaipa, CA 16
Jessica - Riverside, CA 16
Akua - Moreno Valley, CA 14
Diana - Rancho Cucamonga, CA 14
Roneisha - Riverside, CA 12
Arri - Palm Springs, CA 10
Chrissy - North Hollywood, CA 8
Cynthia - Canyon Lake, CA 8
Brook - Rancho Cucamonga, CA 7
Casandra - San Bernardino, CA 5
Krystal - Riverside, CA 5
Jacalyn - Hemet, CA 5
Courtney - Perris, CA 4
Tiare - Temecula, CA 4
Vanessa - Fontana, CA 3
Brittney - Corona, CA 2
Dorian - Ontario, CA 2
Christa - Moreno, Valley, CA 1
Amela - Los Angeles, CA


POLL #2 RESULTS - 1,215 VOTES

Alicia - Riverside, CA 413
Yelena - Twentynine Palms, CA 153
Michelle - Pomona, CA 80
Dani - Hemet, CA 70
Julie - Highland, CA 65
Jaclene - Fontana, CA 54
Ashley - Murrieta, CA 41
Brooke - Menifee, CA 32
Breanne - Anaheim, CA 31
Jessica - Rancho Cucamonga, CA 23
Tamara - Riverside, CA 18
Jessica - Lake Elsinore, CA 18
Andi - Alta Loma, CA 18
Noelle - Victorville, CA 16
Jamie - West Covina, CA 15
Sierra - Temecula, CA 13
Jessica - Highland, CA 13
Laneica - Covina, CA 12
Brenni - San Bernardino, CA 11
Christina - Temecula, CA 10
Jahaan - Riverside, CA 10
Jade - Lake Elsinore, CA 8
Shelby - Anza, CA 6
Ashli - Ontario, CA 6
Heather - San Bernardino, CA 6
Christina - Oceanside, CA 5
Mandy - Riverside, CA 5
Sarah - Buena Park, CA 3
Jessica - Riverside, CA 3
Shae - Temecula, CA 2
Briana - Hemet, CA 1
Laylac - Pasadena, CA 1


POLL #3 RESULTS - 1,290 VOTES

Madellyn - Ontario, CA 172
Shauna - Fontana, CA 152
Michelle - Riverside, C 147
Kristen - Riverside, CA 117
Taylor - Murrieta, CA 100
Christina - Riverside, CA 86
Tuesday - Esparza, CA 82
Nadia - Riverside, CA 68
Tiffany - Newport Beach, CA 58
Brandie - Riverside, CA 41
Monique - Ontario, CA 37
Ana - Riverside, CA 37
Sarah - VIctorville, CA 29
Maggie - Ontario, CA 21
Ashley - Rancho Cucamonga, CA 19
Christa - Menifee, CA 17
Windi - Redlands, CA 17
Adrain - Corona, CA 12
Marla - Riverside, CA 12
Valerie - Riverside, CA 9
Blanca - Fontana, CA 7
Summer - Rancho Cucamonga, CA 7
Jazmine - Riverside, CA 7
Cassie - San Bernardino, CA 6
Mitchelle - Fontana, CA 6
Taylor - Moreno Valley, CA 6
Eva - Riverside, CA 5
Ashleigh - Murreita, CA 4
Melody - Fontana, CA 3
Andrina - Inland Empire, CA 2
Vanessa - Rancho Cucamonga, CA 2
Liah - San Diego, CA 2